About this font family Check out the new Lust Pro & Lust Pro Didone to see how the typeface has grown and evolved! Confident and versatile, Lust is an exercise in indulgence—an attempt to create something over the top and vastly useful.

Rick Banks is the design genius behind Face37 Studio, based in London. He is a freelancer who creates amazing designs across a range of mediums, and he has won a myriad of awards and can be found in numerous publications. He has also been known to use his design powers for good, by creating not-for-profit publications where the profits go to good causes.

For the latest in our series of designer interviews, we managed to have a chat with Rick Banks, the design genius behind two of the most popular fonts in HypeForType history, and the founder of legendary studio Face37. Launched in 2008, Face37 has won numerous awards, worked with some world famous brands, and donated over £20,000 to charity. Your humble HypeForType interviewer was a little bit star-struck for this interview, font fans. We started out by chatting a little about Rick’s favourite kinds of design projects and clients.

– Face37 specialises in graphic design, branding, and typography. Which of these do you like the best? I like all of them equally.

Software akuntansi koperasi gratis. I would get bored very easily if I just focused on type design or branding. I like to think like the late Massimo Vignelli: “If you can design one thing, you can design everything”.

Wise words there, font fans, and an inspiring motto. – You’ve worked with clients as diverse as Douwe Egberts tea/coffee, Triumph motorbikes, and of course Football Type – what has been your favourite project to work on in your career? Being a biker, Triumph was one of those dream projects to work on.

However, designing and publishing Football Type and giving all the profits to charity was the most rewarding thing I’ve done in my career. The £22.4k raised went to a Bolton grassroots football club and the money will go towards new changing rooms and pitches. Let’s hope Bolton produces the next Messi. The book, Football Type, is a non-profit book which was produced in limited quantities, each copy being hand-numbered using official FAPL lettering and bespoke for each customer.

Among its sponsors, this celebration of football and typography can count such illustrious teams as Liverpool FC, Man U, Man City, the FA, the Premier League, and many more famous football names. You can find out more on the Football Type website: – What made you decide to move from working for design agencies to launching your own? It was the freedom of working on my own stuff, whether that’s publishing books or designing type. I like the mix of working on corporate jobs that pay the bills and self-initiated creative work. I think that’s essential and healthy for any designer. – Is there anything you wished you knew back then as you were establishing F37; something you’d love to go and tell past-Rick? It’s bloody tough work!